before the domestic household water purifier penetration rate is still relatively low, far less than Europe and America, Japan and South Korea and other countries more than 70% household penetration of water purification equipment, the domestic figure is less than 8%. According to industry forecasts, my countrys water industry next three years, double the growth rate appears geometry.
in October 2016 about the past and usher in November, in the past 10 months, the water purification industry for all to see the pace of development in recent years, water purifier developed by several manufacturers at the beginning of this century to become now as many as five thousand years of development, China has the worlds water purifier manufacturing center. So how 2017 water purifier industry market development trend?
Although the current domestic home water purifier penetration rate is still relatively low, far less than Europe and America, Japan and South Korea and other countries more than 70% of household water purification equipment penetration rate, the domestic figure is less than 8%. According to industry forecasts, my countrys water industry next three years, double the growth rate appears geometry.
The development of anything changing to go through a tortuous process. Development of water purification industry with other industries, has gone through several ups and downs before, but from 2000 to 2016, water purifier production enterprises to grow, rapid recovery and growth of the water purification industry, especially in the past a few years, water purifier very good development trend, year after growth of more than 70% market share is growing.
reported hall from China "issued by 2015-- 2020 Chinas water purifier and water purifier industry analysis and investment potential research report." Data analysis result of the development of water purification industry, which in recent years can be seen that my country is a water purifier market has hundreds of billions of market size. And after so many years of efforts and development of water purification products started to gain consumer recognition in a large extent, more and more people start considering or have already purchased a home water purifier.
producers surged, good and bad
As optimistic about the prospects for the industry in recent years, more and more companies entered the water purification industry. Our country now has more than 5000 water purification products manufacturer, this number will increase in the past two years, competition among enterprises is more and more intense.
at this stage water purification industry lower barriers to entry, many companies do not have product development and technological innovation, product homogeneityOf the more serious, there is no modern testing equipment, limited ability to control product quality, after-sales service can not keep up and so on, these issues become a problem faced by the dealers to join.
brand centralization increasing, Matthew appeared
the market started to change from the low-price brand value, from low-cost began to focus on the overall quality. According to the latest statistics, as of October this year, the first three quarters of total sales champion is already behind four water purifier brand sales, showing that Matthew has been highlighted. Since the beginning of 2017, water purifier manufacturers will focus on the development potential of the three or four markets, the lower channel, the release brings further purification tolerance can be described as amazing.
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